ChatGPT, Claude, Gemini & Grok

Four names you keep hearing — what each one actually is, and which one to open first.

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These four show up in the news constantly because they're the four biggest general-purpose AI assistants — type or talk to any of them, and you get an answer, a draft, an explanation, or a picture back. They're built by four different companies racing each other, which is good for you: it keeps the free tiers real.

CHATGPT · OPENAI

The default starting point

Free plan, strong all-around, the biggest free image-generation feature. Most people's first AI account.

CLAUDE · ANTHROPIC

Long documents & careful writing

Genuinely free, no expiration. Best pick for a long contract, a careful rewrite, or code.

GEMINI · GOOGLE

Already in your Google account

Free with Gmail/Docs/Search — if you live in Google's apps, it's one login away.

GROK · XAI

Built into X, live pulse on it

Free tier, strongest at fast answers grounded in what's happening on X and the open web right now.

Where you'd use any of them: the same everyday work — drafts, questions, summaries. The differences matter most once you're doing something specific (a 40-page contract, a photo you need identified, a live news question).

Next action: Open ChatGPT and Claude, both free, and run your last customer email through each. Keep whichever one you reach for again tomorrow. Pricing and features checked Aug 2026 — these change often; the maintained comparison lives on Tools, not here.

Examples

  • Sales: draft the same follow-up email through two assistants, send whichever reads more like you.
  • Construction PM: paste a subcontractor's bid into each and ask what's missing.
  • Healthcare admin: summarize a long insurance policy update in plain language.

Tools mentioned

Related lessons

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